The Importance of Customizing Your Social Media Investigations

As social media investigations continue to become a necessary part of your defense strategy, more and more companies are offering solutions for online and social media investigations. But many of these companies just collect a ton of data and then dump it on your law firm to review and sift through. Wouldn’t it be better if your social media and online investigations were customized to focus solely on the key issues in your cases?

Hi, I’m social media attorney Ethan Wall, and I’m here to talk to you about the importance of customizing your social media and online investigations. Let’s face it. Every case is unique. They each have their own key issues, case strategies, and important witnesses and opposing parties to conduct social media and online investigations and then preserve that evidence for trial. But the problem is that many online investigation companies will just collect a ton of data and then give it to your law firm to have to sift through.

Let me give you an example. Let’s say that your law firm is defending against a class action lawsuit where there’s 500 potential class members who are possibly injured by your client’s product. Now imagine that you hired an investigation company, and they went out and collected the complete online profiles for all 500 potential class members and then just handed over all of those profiles for your law firm, your attorneys, and your staff to review. That would be incredibly time-consuming, overly burdensome, and downright ridiculous. But it happens all the time. Wouldn’t it be better if your social media and online investigations could be focused only to the key issues in your cases?

That’s where SMI Aware comes in. SMI Aware always asks for the scope of your investigations so that they can focus the information only on the key issues that are apparent in your cases. SMI Aware’s team of independent social media investigation experts will custom tailor their social media investigations only to the key issues in your cases and deliver to you only the information that’s most helpful to you. By leveraging their proprietary software, SMI can collect that online and social media evidence in an ethical manner and preserve it for trial. This frees up your attorneys to focus on the defense strategy and getting the matter dismissed while saving your law firm and your client time, energy, and expense with its social media investigations.

You owe it to yourself to have your online investigations customized to the key issues in your cases. SMI Aware can customize your next social media investigation to the key issues in your cases. Contact us to start investigating today!